How to Sell Your House Fast in This Market
The burning question most sellers have is: “how can I sell my house quickly?” Heck, some Realtors don’t even know the answer to this question. So… if the average time on the market is say, 120 days in your market… how can you get your house sold in under 30 days?
In my humble opinion, there are 3 pieces to this puzzle: Price, Condition, & Marketing. Price and condition are directly in the hands of the seller. Which is great! This means that if you combine your efforts with the advice and marketing strategy of a professional local Realtor.
Before you get started, the best thing to do is actually call in your Realtor to talk about all 3 pieces of the puzzle before you get started. Come up with a plan.
Price: Your house must scream value.
Easier said than done, pricing homes to sell is an art not a science. So I’ll tell you how I do it.
First I pull homes that have sold in the area that are similar to my subject area. Your typical “Comparative Market Analysis.” This will typically tell us what value the home may appraise for. It’s good information, but I don’t stop there.
I then pull all the active homes and under contract homes in the same market that I believe the buyer for our subject house may be looking at and comparing our house to.
Once you have an idea of where your competition is priced, it’s important to price yourself in the “bottom third” of pricing, yet being in the “top third” of condition**. **(of all the homes on the market, make sure out of 9 competing homes, you’re priced with the cheapest 3, and you have the qualities and condition of the top 3).
Condition: be the Belle of the ball.
Now that you have all of the comparable homes pulled up, look through their photos. What colors have they painted with? Which homes look more appealing and draw you to want to come look at them? Which ones look open, airy, inviting? Your goal is to now make your home look just like those homes, or better.
Consider re-painting if trends are leaning in a specific direction. Consider having a professional stager come in. Consider renting furniture from the stager to make the home look more appealing.
And don’t ever avoid any repairs that you know will come up in an inspection. Repair anything that’s leaky, wobbly, or obviously worn out. It may cost you thousands of dollars… or you may not get a buyer at all if those items are obvious.
Marketing: Get invited to dance.
Now, make sure your Realtor knows how to show off your home and get it in front of buyers. Their marketing plan should include a vast array of internet marketing with the goal of getting buyers to THEIR websites, personal phone calls and emails to Agents, personal phone calls and emails to prospective buyers, and most importantly: a systematic and fast follow up system for prospective buyers. Ask them what they do to convert sign calls and internet inquiries into real buyers. They should know this and be able to recite it from memory very quickly.
If you combine these 3 tactics, and follow the advice of your local Realtor, you are sure to have results quickly.
Should your neighbor with the knee-high grass or other unsightly attributes be keeping you from selling, see what you can do to help. I’ve had sellers cut their neighbors’ grass for them, and even pressure wash their homes. You never know… they may need the help and be unable to complete the tasks themselves at this time.
I hope you now have a great plan for helping speed up the process of selling. Please call us should you have any questions about selling in Athens, Watkinsville, Bogart, Oconee County, Jefferson, Commerce, or Braselton house.
Are you thinking about selling? Visit our website www.BrittanySells.com to learn more about us, or simply give us a call 706-389-0907
Repairs and Upgrades that Can Help You Sell for More
How my Agent Determines House Values
CEO, Realtor, Associate Broker, Free-Spirited Southerner
3730 Village Way Suite 160 Braselton, GA 30517